Market understanding & opportunities
Understand the Swiss market, assess its relevance for your business and identify the opportunities, challenges and factors that matter for your decisions.
Helping Finnish businesses navigate and grow in Switzerland.
Alatalo Advising combines Swiss market insight, strategic thinking and hands-on support to help Finnish businesses make better-informed decisions and turn them into action.
Let’s talkWhat we do
Local insight and practical support for doing business in Switzerland.
Doing business in Switzerland often means making decisions without having all the answers locally.
Alatalo Advising supports Finnish businesses exploring, entering or growing in Switzerland. We help you evaluate opportunities, understand what matters for your business and make better-informed decisions.
The work can range from building a clearer direction to hands-on support in moving plans forward — always shaped around your situation, objectives and resources.
How we can help
Support where you need it — from understanding the market to getting things moving locally.
Market entry & growth
Assess options, priorities and practical routes forward when entering the Swiss market or developing your existing business in Switzerland.
Partners & market access
Identify relevant partners, organisations and business contacts, understand how to approach them and navigate the local business environment.
Local execution & project support
Turn plans into progress with hands-on support on the ground — from coordinating local activities to moving specific business initiatives forward.
Clarity
Understand where you stand, what matters and where the opportunities are.
Access
Find the right routes, people and partners to move forward in the Swiss market.
Action
Turn insight and direction into concrete progress.
Why Alatalo Advising
Finnish perspective.
Swiss insight.
Hands-on execution.
Doing business between Finland and Switzerland requires more than market information. It requires understanding both sides — the business context you are coming from and the environment you are entering.
Alatalo Advising brings together a Finnish perspective, local presence in Switzerland and a practical approach to getting things done.
Local where it matters
Based in Switzerland, with an understanding of the local business environment and the differences that can be difficult to see from a distance.
Built for flexibility
No one-size-fits-all consulting packages. You work directly with the person doing the work, with the scope shaped around your objectives and resources.
From thinking to doing
Strategic thinking and practical execution belong together. Alatalo Advising can help define the direction — and stay involved in moving the work forward.
About Heli
Finnish roots.
Swiss perspective.
Heli AlataloFounder, Alatalo Advising
Originally from Finland, I have called Switzerland home for over a decade. Living and working between these two worlds has given me a close-up view of both their similarities and the differences that matter when doing business across borders.
My background combines business, marketing and brand development with an MSc in International Business and Sales Management. Most recently, my research focused on Finnish companies doing business in Switzerland — particularly how they navigate the local business environment, build credibility and relationships, and adapt their approach to the Swiss market.
That work reinforced something I had already seen in practice: succeeding in a new market is rarely just about having the right information. It is about understanding what matters locally, making the right choices for your business and being able to move those choices forward.
Today, through Alatalo Advising, I turn that experience into practical support for Finnish companies building business in Switzerland.
Let’s talk
Thinking about
Switzerland?
Whether you are exploring opportunities, planning your next move or already doing business in Switzerland, let’s talk about where you are and where you want to go.
No prepared brief needed — a conversation is a good place to start.